A VISUAL CAMPAIGN THAT TAKES WOOLRICH’S FW21 COLLECTION INTO THE WILDERNESS
A LOOKBOOK THAT HIGHLIGHTS AND CHAMPIONS THE GARMENTS’ TECHNICAL FUNCTIONALITY AND OUTERWEAR APPEAL
ENGAGEMENT WITH A YOUNGER DEMOGRAPHIC BY SHOOTING A COMEDIC FILM WITH TWO CONTEMPORARY TALENTS OUT IN NATURE
POSITIONING AN ESTABLISHED BRAND IN THE CURRENT SPHERE OF ADVENTURE AND EXPLORATION AROUND THE WORLD
