Highsnobiety

Relaunching
New Balance's iconic
574 Sneaker

Drawing parallels between the cult sneaker and three seemingly disparate music scenes.

A man standing in front of a window.

A man sitting on the sidewalk wearing new balance sneakers.

Hardcore Punk in Boston. 90’s Rave in Moscow. Soundcloud Rap in Atlanta.

Close Up shot of two people wearing new balance.

Close up shot of a person wearing new balance.

Portrait of a person holding a cup.

CULMINATING in a docu series identifying the people and places at the heart of youth culture

(Next Project)

Android What Can You Expect From an Android Fashion Collab