Highsnobiety

CREATING OUR FIRST-EVER
CRYPTO-FASHION COLLECTION
IN COLLABORATION WITH
REVERED WHISKY BRAND, GLENFIDDICH

Integrated Campaigns

/

Online Editorial

/

COLLABORATIONS & MATCHMAKING

A MULTI-LAYERED, INTERACTIVE CAMPAIGN THAT SEES GLENFIDDICH MERGE THE WORLDS OF TECH AND FASHION

THROUGH GLOBAL ARTISTIC COLLABORATIONS THAT REDESIGN THE BRAND’S ICONIC FILIGREE AESTHETIC

RESULTING IN 17 DIFFERENT INTERPRETATIONS THROUGH EACH ARTISTS’ PERSONAL LENS

FOLLOWED BY A CRYPTO-FASHION COLLECTION FROM DIGITAL ARTIST, STEPHY FUNG, INSPIRED BY 3 OF THE ARTIST’S DESIGNS, WHICH WERE LATER SOLD AS NFT’S

©2021, HIGHSNOBIETY